Audi A7 is about approaching every new road with a revolutionary mindset. Ignoring the status quo and redefining the way the world moves forward. It’s the art of standing out even when you’re standing still.
Progressive sportiness: the exterior design
The exterior design of the new A7 Sportback emphatically embodies Audi’s new, progressive design language focused on large surfaces, sharp edges and alternating light and shadows. The wide, low Singleframe grille and prominent air inlets express the dynamic character of the Gran Turismo at first glance. With the two optional headlight variants, twelve separate horizontal lighting strips create the lighting signature. Topping the line are the HD Matrix LED headlights with Audi laser light, which can be recognized by the blue marker in the reflector.
Viewed from the side, pronounced contours emphasize the large wheels –a reference to Audi’s quattro genes. The sharply dropping roof line dominates the silhouette. The large coupé is 4.97 meters (16.3 ft) long and 1.91 meters (6.3 ft) wide, but just 1.42 meters (4.7 ft) high. Its rear is tapered like a yacht. A spoiler integrated into the long luggage compartment lid extends electrically at 120 km/h (74.6 mph). A light strip connects the rear lights, whose outer rear lights comprise 13 segments each. When the doors are unlocked or closed, dynamic lighting animations in the rear lights and headlights showcase the Audi A7.
Reduction as a stylistic device: the interior design
The design language in the interior of the new Audi A7 Sportback is reduced and clean. The horizontal lines and sleek instrument panel convey a feeling of airy spaciousness. The center console is inclined toward the driver and underscores the Gran Turismo’s sporty character. In the interior, the cockpit architecture and the MMI monitor merge to form a homogeneous surface. Most vehicle functions can be controlled via two displays in a blackpanel look. The upper display is integrated almost invisibly into the dashboard. The choice of colors, upholstery materials, inlays and interior lighting fit perfectly into the futuristic lounge atmosphere.
The body concept: Coupé, Sedan and Avant in one
The design of a coupé, the space of a sedan and the variability of an Avant – the new Audi A7 Sportback combines the best of three worlds. Compared to the predecessor model, its interior has grown in length by 21 millimeters (0.8 in). The luggage compartment has a base size of 535 liters (18.9 cu ft) and can be expanded up to 1,390 liters (49.1 cu ft) with the backrests folded down. Body attachments are made of lightweight aluminum. The Gran Turismo gets top marks for stiffness, crash safety, aerodynamics and aeroacoustics.
More dynamic driving and greater long-distance comfort: the chassis
The new Audi A7 Sportback further optimizes the synthesis of dynamics and comfort. It is dynamically agile on winding country roads and comfortable on the highway. Its optional dynamic all-wheel steering combines direct steering with superior directional stability. At the front axle, it changes the steering ratio depending on the driving situation. At the rear axle, it turns the wheels either in the same or opposite direction of the front wheels depending on the speed. Even with the base steering, a new steering boost concept provides the driver with intensive feedback from the road.
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Audi-ME.com/A7
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